Social Video Production

Social Media Video Content for E-commerce & DTC

Your product deserves more than a spinning 3D render. We make e-commerce brands feel like stories worth buying into.

The Challenge

Why E-commerce companies struggle with video

E-commerce is a competitive space where trust, clarity, and differentiation are everything. Most video content in the industry falls flat because it prioritizes features over story. Here's what we see:

Product video that looks like every other Amazon listing — white background, rotating 3D model
Social ad fatigue means creative needs constant refreshing at high volume
UGC-style content is saturated and consumers are becoming blind to it
Seasonal campaigns require fast turnaround that agencies can't deliver
Attribution is complex — it's hard to connect specific video to revenue

The Solution

What a great social video does for E-commerce

Social video isn't about posting consistently. It's about posting content worth watching. We create social-native video content designed for each platform's algorithm and audience behavior — from LinkedIn thought leadership to TikTok hooks to YouTube essays. The goal isn't engagement metrics — it's building an audience that converts.

Build organic audience on LinkedIn, YouTube, TikTok, and Instagram
Create a content engine that generates leads without ad spend
Establish thought leadership that positions your brand as the category expert
Repurpose hero content into 10-20 social-native pieces
Feed your paid media with organic winners that already have social proof

Deliverables

What's included in your social video package

8-12 social videos per month (platform-native formats)
Platform-specific optimization (captions, aspect ratios, hooks)
Content calendar and scheduling recommendations
Repurposing system from hero content to social assets
Monthly performance analysis and content strategy adjustment

Comparison

WithLore vs. the alternatives

Approach	The Problem	WithLore Difference
DIY / Canva	Posting Canva slideshows and Loom clips isn't a social strategy. It's noise.	Cinematic, story-driven production
Traditional Agency	Traditional agencies don't understand TikTok. Or Reels. Or LinkedIn video. We do.	Agency quality at AI-accelerated speed
AI Tools	AI-generated social content has no personality. Personality is what builds audience.	AI-accelerated, human-directed creative

Our Process

How we create social videos for E-commerce

Platform audit and competitor content analysis
Content pillar strategy aligned with business goals
Hook-first scripting for each platform's attention dynamics
Rapid production with brand consistency
Caption writing and thumbnail design
Distribution timing recommendations per platform

Start Your Project

Use Cases

How E-commerce companies use video

Brand films that tell the story behind the product and founder
Product launch videos and unboxing-style cinematic content
Social ad creative in volume — 10+ variations per month for testing
Seasonal campaign content for Black Friday, holiday, and product drops
Lifestyle and aspirational content that builds brand beyond product features

Zero-Risk Offer

We'll build you a video concept. For free.

Book a 30-minute call. We'll create a custom social video concept with storyboard for your e-commerce brand.

Get Your Free Concept

No pitch deck. No contracts. You keep the concept even if you don't work with us.

Social Media Video Content for E-commerce & DTC

Why E-commerce companies struggle with video

What a great social video does for E-commerce

What's included in your social video package

WithLore vs. the alternatives

How we create social videos for E-commerce

How E-commerce companies use video

We'll build you a video concept. For free.

What are you looking for?

What's your budget?

What's your timeline?

Where should we send your video concept?

Pick a time to chat