Social Video Content

Social content that stops thumbs, not just fills feeds.

Posting consistently doesn't matter if nobody stops scrolling. We produce ongoing social video for TikTok, Reels, Shorts, and LinkedIn — hook-first content that's built for each platform's algorithm, not resized from a horizontal master file.

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The Problem

Why most social content goes nowhere

You know you need to post. So you post — and nothing happens. The algorithm buries it, engagement flatlines, and your social manager starts questioning their career choices. Here's what's actually wrong:

Posting for the sake of posting

You publish 3-5 times a week because someone said consistency matters. But consistency without quality is just noise. Every post that gets zero engagement tells the algorithm to show your next one to fewer people.

Horizontal video cropped to vertical

You shot one video and resized it for every platform. The framing is wrong, the pacing is wrong, the hook is designed for a different viewing context. Each platform has its own language — cropping isn't translation.

No hook strategy

Your content starts with a logo animation or "Hey everyone!" — and 90% of viewers are gone before the actual content begins. The first 1-2 seconds are the entire game on social, and most brands waste them.

In-house teams can't keep up

Your one social person is responsible for strategy, filming, editing, copywriting, scheduling, community management, and reporting. They're burned out and the quality shows. You need a production engine, not a unicorn employee.

What You Get

What WithLore social content includes

We become your social content engine — producing platform-native video at the volume and speed your feed demands. Every piece is built hook-first with your brand's voice, not generic template content.

Content Calendar

Monthly content plans with themes, formats, and posting cadence mapped to your goals. We proactively develop ideas — you approve and we produce. No waiting for briefs.

Hook-First Editing

Every piece starts with a scroll-stopping hook — visual, text, or audio. We study what's working on each platform in real time and apply those patterns to your brand's content.

Platform-Native Production

TikTok gets TikTok energy. LinkedIn gets LinkedIn authority. Reels get Reels pacing. Each platform gets content designed for how people actually consume it — not a one-size-fits-all export.

Trend Integration

We monitor trending formats, sounds, and memes across platforms and produce brand-relevant versions within 24-48 hours. Speed is the entire game with trends — we move fast enough to matter.

Format Variety

Short-form vertical, carousels, animated explainers, behind-the-scenes, thought leadership clips, product teasers — a mix of formats keeps your audience engaged and the algorithm happy.

Performance Reviews

Monthly analysis of what's working and what's not. We adjust the content strategy based on real data — not vibes. Every month gets smarter than the last.

Selected Social Work

Built with lore

How We Compare

The honest comparison for social content

	In-House Solo	Social Media Agency	Freelance Editor	WithLore
Output Volume	5-10/month burnout	15-20/month	8-12/month	20-40+ pieces/month
Creative Quality	Variable	Template-driven	Depends on talent	Story-driven, cinematic
Platform Expertise	Generalist	Data-driven	1-2 platforms	Native per platform
Trend Speed	Slow	Moderate	Slow	24-48 hour turnaround
Hook Strategy	Ad hoc	Sometimes	Rare	Every piece, every time
Cost Efficiency	Salary only	Retainer + per-post	Per-project	All-inclusive retainer

FAQ

Questions about social content

Depends on the retainer tier, but typically 20-40+ pieces per month across platforms. That includes original concepts, platform variations, trend-reactive content, and repurposed long-form clips. Check our pricing for specific output by tier.

We handle the creative production — concepts, scripts, editing, and delivery in ready-to-post format with captions and hashtag recommendations. Posting and community management typically stay with your team or social manager. We can integrate with scheduling tools and coordinate timing, but we focus on making the content itself excellent.

TikTok, Instagram (Reels, Stories, feed), YouTube (Shorts and long-form clips), LinkedIn, X, and emerging platforms as they gain traction. Each platform gets native content — different pacing, hooks, formats, and text overlay styles. We don't just resize and repost.

Yes. We start every engagement with a deep dive into your brand — voice, visual identity, audience, and competitive landscape. Then we develop a social content playbook that defines the look, tone, and feel of everything we produce. The content will feel like it came from inside your team, not from an agency.

That's what we're built for. Our AI-accelerated pipeline means we can go from trend identification to finished content in 24-48 hours. We proactively flag relevant trends to you, and once approved, we move immediately. Speed is the only thing that matters with trend content.

Your social feed deserves better than filler content.

Book a call and we'll develop a social content strategy with sample concepts for your brand — free, no commitment.

Get Your Free Concept

No pitch deck. No contracts. You keep the concept even if you don't work with us.